(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Shahpari

Hi Ali, You are SUCH a star! I can not believe you managed to find me the absolute last Donna Karan skirt in petrol green from last season AND in my size, petite! I would have been so happy if you had even found a small or medium and would have altered it. I now have a complete outfit and am SO happy about it. I had been hunting everywhere for it and asked the sales associates in London to call everywhere, but they could not find it or, could not be bothered as all the items are on sale and...

Katie

Thanks so much for your help last night! I can't tell you what a difference it made to have an objective person go through each item of my wardrobe with me and determine what is worth keeping and what I should let go. I feel such a sense of calm now that my closet, dresser and armoire are so organized. And, thanks to your fresh perspective, I have a rekindled appreciation for pieces I haven't worn in ages. It's almost like I went shopping and didn't even have to take out my credit card! I'm...

Jennifer

I have worked in high end retail for 10 years. However, after becoming a mother two years ago I seem to have developed a habit of only shopping for my two boys and have forgotten about myself. As a result my closet had some beautiful items in it but a lot of the clothes, shoes and bags didn't translate into my current lifestyle. With two young children running around I never seemed to have the clear mind or energy to tackle my closet on my own, let alone know how I wanted to portray myself in...

Cathy

Ali is extremely professional and knowledgeable at finding the best outfits to fit your every day needs. I was nervous about having a stranger and an expert go into my closet since I lack a sense of fashion, but she politely told me what clothes to keep and what not too keep. She also informed me on how I could mix and match my clothes for casual and fancy occasions. The second day that we met she took me shopping. I have never enjoyed shopping for clothes and was amazed at what clothes she...

Anne

I recently had Ali organize my closet. I opened the door and let her work her magic. She weeded out all the clothes, shoes and handbags that were out dated and then got to organizing. I was so amazed at the transformation my closet went under. I can now actually see all of my clothes and I have more confidence in mixing and matching the pieces I have creating new outfits. I am at work by 7 am every morning and in the event that my power went out I know I could walk into my closet and pick an...

Ann

I met with Ali to go over my closet and try to update a tired feeling wardrobe to fit a body that had gained weight after several serious medical problems. I used to have what I thought was a decent sense of fashion but at this time I sure wasn't feeling terrific, to say the least. I was ready to do something about my wardrobe at long last but felt unable to just do it myself. What could have been so difficult instead turned into a totally delightful experience with Ali! She is amazing -...

Dora

I was nervous about hiring another stylist; I have had great ones and some bad ones. Ali is the absolute BEST. She came to my home and we went through my wardrobe: she helped me decide to keep more items than any of the others. We set up another date to go shopping. Ali had my style, budget and what I needed down pat like I had worked with her for years. I couldn't be happier. This is the most efficient and most successful experience I have ever had.

Rebecca

Cleaning out my closet is a job that I dread. I decided that it would never get done unless I got help. That's where Ali came in. What to keep? What to throw? With her very calm, non-judgmental manner, we went through clothing, shoes, and pocketbooks. Though some items were truly old, she just quietly commented that maybe this one or that one was "a little dated". She listened to my hesitations on some, and respected my reasons for keeping the odd piece or two. However, I also respected her...

Kimberly

Hiring Ali was the BEST decision I made. The entire experience was fantastic! Thanks to Ali, I have taken my style to the next level. Ali absolutely understands what looks best and how to work within a budget. I highly recommend her to anyone , whether your looking for a whole new look, a simple upgrade or even just a special occasion item. I officially have her on speed dial!

Tricia

Ali - I really liked that you didn't want to ditch everything that I own and worked with what I had. You didn't try to impose " your" style on me. You were very easy to talk with about style and you had great suggestions on what things to add and where I could shop for those things. I also appreciate that you recognized that we don't all have the same "budget" for clothing and I didn't feel that you were "high end" only. You suggested other reasonable options like Banana Republic and J.Crew....

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.