(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Jodie

Simply put: Ali is a-MAZING! Who knew cleaning your closet could be so much fun?? I wasn't sure what to expect when I scheduled my closet re-org with Ali. Her impressive resume working with luxury brands like Chanel and Valentino left me thinking that my closet contents might not be up to her standards. Ali immediately put me at ease with her down-to-earth, easy-to-talk-to and authentic approach. Ali plowed through my overwhelming (for me-not for her) closet, easily sorted through items to...

Susan

Ali, Thank you for taking me shopping at Filene's Basement. With your help, I got great pieces that update my wardrobe and that I will wear for years. Best of all, you did it without breaking the bank!

Ellen

The marketing coordinator at PEOPLE StyleWatch in NYC put us in touch with Ali! I was the lucky recipient of a one-on-one styling session/shopping trip and they selected Ali to be my consultant. We had a great afternoon! Ali started the day off with a makeup consultation at Neiman Marcus where I sipped a mimosa and learned about new fall colors for my eyes. My fifteen year old daughter came a long and had her makeup done too. It was the perfect way to relax and talk to Ali about what styles...

Cathy

Ali is extremely professional and knowledgeable at finding the best outfits to fit your every day needs. I was nervous about having a stranger and an expert go into my closet since I lack a sense of fashion, but she politely told me what clothes to keep and what not too keep. She also informed me on how I could mix and match my clothes for casual and fancy occasions. The second day that we met she took me shopping. I have never enjoyed shopping for clothes and was amazed at what clothes she...

Susan

Ali is great! I had a two hour closet consultation, and at the end of the session I loved my wardrobe again. She helped me weed out items that were not flattering and cluttering my closet, identify items that had potential but required alterations, and rediscover items I've been reluctant to wear because I wasn't sure of their fit or how to wear them. I really trusted her judgment and instead of anguishing over the pieces for donation (which I would have done on my own), I deferred to her and...

Rebecca

Cleaning out my closet is a job that I dread. I decided that it would never get done unless I got help. That's where Ali came in. What to keep? What to throw? With her very calm, non-judgmental manner, we went through clothing, shoes, and pocketbooks. Though some items were truly old, she just quietly commented that maybe this one or that one was "a little dated". She listened to my hesitations on some, and respected my reasons for keeping the odd piece or two. However, I also respected her...

Emily

Working with Ali was great! She went through my entire closet with me and helped me decide what to keep and what to get rid of. She also showed me how to wear certain pieces that I wasn't quite sure what to do with, which made me feel like I had a bunch of new items in my wardrobe. When we went shopping together, it was definitely the most successful shopping trip I've ever had! She already knew where we were going to go, and had even went ahead and looked before I got there so, she knew...

Emily

I recently had the pleasure of spending two afternoons with Ali - one in front of my closet and the other in the Pru - and was so happy with the results. After going from the professional world to the playground with the arrival of two kids and riding a roller coaster of sizes during that transition, I felt like I had tons of clothes but never anything to wear. Ali helped me figure out how to focus my look and then took me on a shopping trip to address the gaps she'd identified in my closet....

Peter

Thanks so much, Ali! Your services were greatly appreciated. My wife and I were both completely pleased with your work. With your wonderful reorganization, I am happy (and able) to walk into my walk-in closet again.

Jamie

Going through my closet and shopping are typically stressful and overwhelming for me. Ali made the experience fun! She was quickly able to assess my look and my comfort zone. She then helped me find clothes that are fashionable and consistent with who I am. I know we found some pieces that I treasure and I know that getting dressed each day will be so much easier

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.