(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Michelle

I highly recommend Ali if you want a wardrobe of clothes that look good on you and are fashionable. Ali came to my house and we reviewed my clothes, eliminating articles that did not work. However, what was most valuable to me was that she was able to show me how to put together outfits for clothes that I liked but I didn't know what to do with. And the icing on the cake - we went out and found two new pairs of pants. Now I am ready for spring and summer. Thank you Ali.

Nina

It was a pleasure and lot of fun to work with Ali. From the minute she walked into my dressing area, she took charge thinking about each individual article of clothing/accessory, and how it could work in my wardrobe and with my personal style. I look forward to shopping with Ali for seasons to come minimizing the number of pieces I buy, by purchasing exactly the right things!

David

It was the day before the Super Bowl. Who would have thought I would be spending time in my closet with a strange woman! My wife had bought me a consultation with Ali because I had been complaining. Every time I went to my closet for something to wear for a casual night out, I got depressed. I could wear my week day work stuff but what a drag. Usually I dress for the weekend with the idea that I might have to go down to the basement and lug some boxes around. But even my "good" weekend clothes...

Amy

Worth every penny! In just under 3 hours, my closet is now color coordinated, and arranged by season, and a work-only section. With everything so organized I feel like my wardrobe doubled, even though I am sending a huge pile of clothes off for donation. Ali worked with me to make choices about keeping some items I was ready to get rid of by showing me new ways to wear them. And, we talked about a few key items I might add to my wardrobe.

Elaine

I accomplished more in enhancing my wardrobe in 2 hours with Ali, than I would have managed in 2 weeks on my own. That alone would have made her worth every penny. Better still is that with her advice and support, I have more confidence that not only will I not regret any of my purchases now that they're home, but I'm genuinely looking forward to showing off my improved 'look' this summer! I never felt rushed but somehow we managed to cover a lot of ground in our time together. She just made...

Susie

From the start, Ali made me feel at ease. She took a moment to get to know me before we hit my closet. She did not ask me to part with clothes that were still wearable, but did have a good sense of what was truly outdated or didn't look great on me. Ali showed me how to put outfits together and organized my closet so that I wouldn't overlook items that could go together well. It was like discovering a whole new wardrobe! She also suggested what to tailor and a few items to buy to round out my...

Alice

Ali met me at the Natick Mall to help me shop for a "capsule wardrobe" for Spring. Honestly I dreaded the appointment because shopping generally just makes me unhappy with myself, my weight, my age etc. I expected this to just be an exercise in frustration. But it really does make a difference hiring an expert who sees the world a certain way. Ali walked into a store, quickly grabbed a few things, put me in a dressing room and waited patiently by my door. I'd say 95% of what she picked at...

Samantha A.

Ali helped me find something special for an important event I was attending. After a brief conversation on the phone, she met me at the store having pre-selected several items for me to try. Working with her was incredibly efficient and enjoyable. She worked with salespeople directly to find different sizes, make alterations and ship certain items to me directly. After we were all done, I had three terrific options to choose from-top to bottom, shoes to jewelry included-which I never would had...

Sarah

Ali is amazing! She is hip and stylish without looking as if she is trying too hard. She can work with what you have and add a few key pieces to truly transform your wardrobe. Whether you are looking to dress for success or to enliven your casual wear, Ali can help you look great for any occasion. I cannot say enough about her!

Emily

I recently had the pleasure of spending two afternoons with Ali - one in front of my closet and the other in the Pru - and was so happy with the results. After going from the professional world to the playground with the arrival of two kids and riding a roller coaster of sizes during that transition, I felt like I had tons of clothes but never anything to wear. Ali helped me figure out how to focus my look and then took me on a shopping trip to address the gaps she'd identified in my closet....

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.