(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Barbara

It was SO easy to work with Ali she put clothes together that i never could do. its like having an all new wardrobe in my closet now that i can put outfits together with my own clothes. I told my husband don't let me buy anymore - i have so many things that go together, its great .Thanks for the help!

Anu

We invited Ali as a birthday surprise for my wife. Ali did a great job getting my wife started right away, quickly going through her closets and then taking her on an "out-of-the-box" shopping experience at Natick Mall which was perfectly appropriate for her style, and not focused on brand names. She bought many things in two hours (whereas usually in three hours she purchases one thing) she would not have, and is looking at clothes in a new way ! We'll be calling her back to keep her wardrobe...

Lisa R.

I am not someone who loves to shop. That is not to say I don’t enjoy looking good in what I wear. Thank goodness for Ali! We meet at least twice a year to go through my closet, assess what is in style, not in style and what else to purchase. I appreciate her practical ideas on when making a few alterations can turn an item from something you never feel good wearing into something you wear nonstop. I value her insight on when to spend money on a nice item and when not to. I feel more...

Alexandre

Ali came in and did a great job of reviewing my wardrobe, letting me know what worked and what didn't work. What was really great is she absolutely took into account why certain pieces were there and what purpose they serve. Have already recommended her to my friends as a must to help ensure you are stylish. Well worth checking out.

David

It was the day before the Super Bowl. Who would have thought I would be spending time in my closet with a strange woman! My wife had bought me a consultation with Ali because I had been complaining. Every time I went to my closet for something to wear for a casual night out, I got depressed. I could wear my week day work stuff but what a drag. Usually I dress for the weekend with the idea that I might have to go down to the basement and lug some boxes around. But even my "good" weekend clothes...

Katie

Thanks so much for your help last night! I can't tell you what a difference it made to have an objective person go through each item of my wardrobe with me and determine what is worth keeping and what I should let go. I feel such a sense of calm now that my closet, dresser and armoire are so organized. And, thanks to your fresh perspective, I have a rekindled appreciation for pieces I haven't worn in ages. It's almost like I went shopping and didn't even have to take out my credit card! I'm...

Sarah

To anyone who doesn't understand why you might pay someone to go through your wardrobe and shop for you, I understand. You spend enough money buying clothes, how could you pay for someone to pick things out for you doesn't that seem lazy and extravagant? The short answer is NO. For starters, what Ali does, I couldn't do and even if I could, it would take me all day to even come close. I show up and she already has things picked out and what I LOVE is she is the first one to be completely...

Elaine

I accomplished more in enhancing my wardrobe in 2 hours with Ali, than I would have managed in 2 weeks on my own. That alone would have made her worth every penny. Better still is that with her advice and support, I have more confidence that not only will I not regret any of my purchases now that they're home, but I'm genuinely looking forward to showing off my improved 'look' this summer! I never felt rushed but somehow we managed to cover a lot of ground in our time together. She just made...

Ellen

The marketing coordinator at PEOPLE StyleWatch in NYC put us in touch with Ali! I was the lucky recipient of a one-on-one styling session/shopping trip and they selected Ali to be my consultant. We had a great afternoon! Ali started the day off with a makeup consultation at Neiman Marcus where I sipped a mimosa and learned about new fall colors for my eyes. My fifteen year old daughter came a long and had her makeup done too. It was the perfect way to relax and talk to Ali about what styles...

Jessica

I was nervous about having someone in my closet, but knew something drastic needed to be done. I couldn't keep wearing my boyfriend's clothing and thinking I looked stylish. Ali quickly put me at ease. A couple of quick questions and into the closet we went. In no time flat she worked through my whole closet with me - discarding, organizing and revitalizing. Items I never wore she gave me the confidence to wear and worked them into outfits. She also didn't make me throw everything out, I still...

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.