(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Emily

Working with Ali was great! She went through my entire closet with me and helped me decide what to keep and what to get rid of. She also showed me how to wear certain pieces that I wasn't quite sure what to do with, which made me feel like I had a bunch of new items in my wardrobe. When we went shopping together, it was definitely the most successful shopping trip I've ever had! She already knew where we were going to go, and had even went ahead and looked before I got there so, she knew...

Yvette

Ali organized my closet last week and gave me some tough love about my remaining pair of "mom" jeans! They're gone now along with all of the things I don't ever wear, plus a few bad purchases that have made me feel guilty every time I go in my closet. Guess what! I have a great wardrobe even though some of my items are 13 years old! My classics have a new life with some fresh additions. I just went on a shopping spree in my own closet by having Ali suggest new outfits. However I do have a...

Michelle

"Organizing is simply something that does not come easy to me. I love having things perfectly organized but, no matter how many magazine articles I read, I find it a struggle to tackle a project. I recently did some work to my house and needed to move things out of my closet. I was overwhelmed at the thought of having to move things back. I certainly didn�t think I could ask anyone for help either. One of my friends told me not to think about it for another second, but, to call Ali. When I...

Sue

My shopping trip with Ali was a great success. I came away with multiple fun and stylish things to wear that all fit well and were not outrageously expensive. She selected things that I would have passed by on the racks, only to find that they were wonderful once they were tried on. She was focused and very knowledgeable about what various stores had to offer so our time was efficiently used. I highly recommend Ali's service to anyone who needs help getting over the clothes shopping blues.

Anne

I recently had Ali organize my closet. I opened the door and let her work her magic. She weeded out all the clothes, shoes and handbags that were out dated and then got to organizing. I was so amazed at the transformation my closet went under. I can now actually see all of my clothes and I have more confidence in mixing and matching the pieces I have creating new outfits. I am at work by 7 am every morning and in the event that my power went out I know I could walk into my closet and pick an...

Ann

I met with Ali to go over my closet and try to update a tired feeling wardrobe to fit a body that had gained weight after several serious medical problems. I used to have what I thought was a decent sense of fashion but at this time I sure wasn't feeling terrific, to say the least. I was ready to do something about my wardrobe at long last but felt unable to just do it myself. What could have been so difficult instead turned into a totally delightful experience with Ali! She is amazing -...

Debra

You have another true fan and friend. Thanks to you, I love getting dressed in the morning and putting together new outfits. I really appreciate how you were able to sort through my closet, gently tell me what needed to go, what could stay and which staples were missing from my closet. I love the new skinny jeans and boots you suggested and again feel that every morning is an exciting opportunity to put together a new fashionable outfit. And quite honestly, I receive many compliments on my...

D.J. R

I could not have been happier with Ali! I received a gift certificate for Ali's services, and at first look was really not excited at all about it. As a "guy's guy", I own a lot of sweatshirts and Boston sports team gear. My work clothes I looked at as just that - work clothes. Ali first came to my house and started by going through everything in my closet, from sweaters and blazers, to dress shirts and golf shirts, to pants and suits and right down to shoes. It would have been worth it just...

Lisa R.

I am not someone who loves to shop. That is not to say I don’t enjoy looking good in what I wear. Thank goodness for Ali! We meet at least twice a year to go through my closet, assess what is in style, not in style and what else to purchase. I appreciate her practical ideas on when making a few alterations can turn an item from something you never feel good wearing into something you wear nonstop. I value her insight on when to spend money on a nice item and when not to. I feel more...

Bonnie L

I received a Right Up Your Ali gift certificate for my 71st birthday from my daughters. They were tired of avoiding my pleas for fashion help. I was so nervous at the thought a stranger seeing my closet and all the clothing I have accumulated over the years. Ali arrived at my house and I was stressed. She quickly put me at ease by talking and asking me questions. She went through my closet of clothing and shoes. It seemed so easy to decide what I needed to keep and what would be donated. I...

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.