(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

T.C.

I'd be the first to admit that I'm a little intimidated by fashion. I'm never entirely sure what's dated, what's current, and what goes with what. Add to that the fact that I'm no good at culling my closet, and you get an enormous closet (with some items more than 15 years old) and "nothing to wear." But after another round of I-just-bought-all-this-stuff-but-I-still-can't-get-dressed-in-the-morning, I finally realized that getting a professional to help me would probably save me both time and...

Tricia

Ali - I really liked that you didn't want to ditch everything that I own and worked with what I had. You didn't try to impose " your" style on me. You were very easy to talk with about style and you had great suggestions on what things to add and where I could shop for those things. I also appreciate that you recognized that we don't all have the same "budget" for clothing and I didn't feel that you were "high end" only. You suggested other reasonable options like Banana Republic and J.Crew....

Diane

My 3 hours with Ali was not only fun, but it transformed my closet. She helped me find items I'd forgotten about, create new outfits, and get rid of things I really didn't need. It was like magic, saving me time and money - and now I have lots of new outfits without having to walk into a store.

Alexandre

Ali came in and did a great job of reviewing my wardrobe, letting me know what worked and what didn't work. What was really great is she absolutely took into account why certain pieces were there and what purpose they serve. Have already recommended her to my friends as a must to help ensure you are stylish. Well worth checking out.

Barbara

It was SO easy to work with Ali she put clothes together that i never could do. its like having an all new wardrobe in my closet now that i can put outfits together with my own clothes. I told my husband don't let me buy anymore - i have so many things that go together, its great .Thanks for the help!

Jennifer

I have worked in high end retail for 10 years. However, after becoming a mother two years ago I seem to have developed a habit of only shopping for my two boys and have forgotten about myself. As a result my closet had some beautiful items in it but a lot of the clothes, shoes and bags didn't translate into my current lifestyle. With two young children running around I never seemed to have the clear mind or energy to tackle my closet on my own, let alone know how I wanted to portray myself in...

Kate

Working with Ali has been such an amazing experience as she takes the time to understand what you are trying to accomplish with your personal style and then helps you build it. It is great to be able to work with someone who can share with you what types of clothes, styles and colors will look best on you and also has the ability to shop within a budget as well. I view Ali as my trusted advisor when it comes to my style and I know this because my experience and time with her are not just when...

Sarah

If you told me 5 years ago that I would have someone shop for me and organize my closet for me (at times when I am not even home), I probably would have laughed out loud. But, then I met Ali. Every morning, I used to stand in my closet for what seemed like a half hour and try on multiple things before deciding upon something passable. I always wore the same thing and believe me, it was never very exciting. Ali helped me look more stylish, but, without moving out of my comfort zone. She makes...

Cathy (& Jackie!)

What is the perfect gift for a 12 year old girl now that she is no longer into American Girl Dolls? These days, if your daughter is anything like mine, she is more concerned about feeling confident around her peers and looking her best. After two hours of shopping with Ali, my daughter left the mall feeling so good about herself. In the past, I would try and take her shopping for days only to end up with her crying in the changing room saying nothing looks good on me. How many times have you...

Hannah

Ali - Working with you was such a gift. I was SO anxious about finding the right dress... boy, did you nail it for me. I cannot thank you enough. The thought of having to find a dress was overwhelming to me and you made it so incredibly easy. That you went ahead and had dresses ready for me to try on was awesome and I SO appreciate it. You really know what you are doing! I have told so many people about my experience with you.

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.