(617) 459-0472 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Susan

Ali is great! I had a two hour closet consultation, and at the end of the session I loved my wardrobe again. She helped me weed out items that were not flattering and cluttering my closet, identify items that had potential but required alterations, and rediscover items I've been reluctant to wear because I wasn't sure of their fit or how to wear them. I really trusted her judgment and instead of anguishing over the pieces for donation (which I would have done on my own), I deferred to her and...

Mary

I found Ali through Rue La La, and am very glad I did! I had been feeling frustrated at what I felt was a lack of clothing that suited my age, lifestyle and taste. Ali helped me find timeless items that work with what I already have. They are in regular rotation and always elicit complements when I wear them. She was happy to shop within my budget, and made me feel comfortable trying things I would not have ordinarily tried. I am building a wardrobe that is unique, flattering and fun. Our...

Jessica

I was nervous about having someone in my closet, but knew something drastic needed to be done. I couldn't keep wearing my boyfriend's clothing and thinking I looked stylish. Ali quickly put me at ease. A couple of quick questions and into the closet we went. In no time flat she worked through my whole closet with me - discarding, organizing and revitalizing. Items I never wore she gave me the confidence to wear and worked them into outfits. She also didn't make me throw everything out, I still...

Bonnie L

I received a Right Up Your Ali gift certificate for my 71st birthday from my daughters. They were tired of avoiding my pleas for fashion help. I was so nervous at the thought a stranger seeing my closet and all the clothing I have accumulated over the years. Ali arrived at my house and I was stressed. She quickly put me at ease by talking and asking me questions. She went through my closet of clothing and shoes. It seemed so easy to decide what I needed to keep and what would be donated. I...

Sarita

It's been over two months since Ali and I spent 2 hours playing in my closet. I say "playing" because that's what it felt like -- I had so much fun! I am grateful to her on a daily basis. I walk into my closet and feel like I'm in a boutique -- it's so well organized! And I can pull an outfit together in no time! What is even more remarkable is that this was accomplished without my having to buy a single item. I was quite certain that my wardrobe was incredibly outdated as I tend to be a bit...

T.C.

I'd be the first to admit that I'm a little intimidated by fashion. I'm never entirely sure what's dated, what's current, and what goes with what. Add to that the fact that I'm no good at culling my closet, and you get an enormous closet (with some items more than 15 years old) and "nothing to wear." But after another round of I-just-bought-all-this-stuff-but-I-still-can't-get-dressed-in-the-morning, I finally realized that getting a professional to help me would probably save me both time and...

Yvette

Ali organized my closet last week and gave me some tough love about my remaining pair of "mom" jeans! They're gone now along with all of the things I don't ever wear, plus a few bad purchases that have made me feel guilty every time I go in my closet. Guess what! I have a great wardrobe even though some of my items are 13 years old! My classics have a new life with some fresh additions. I just went on a shopping spree in my own closet by having Ali suggest new outfits. However I do have a...

Katie

Thanks so much for your help last night! I can't tell you what a difference it made to have an objective person go through each item of my wardrobe with me and determine what is worth keeping and what I should let go. I feel such a sense of calm now that my closet, dresser and armoire are so organized. And, thanks to your fresh perspective, I have a rekindled appreciation for pieces I haven't worn in ages. It's almost like I went shopping and didn't even have to take out my credit card! I'm...

Jamie

Going through my closet and shopping are typically stressful and overwhelming for me. Ali made the experience fun! She was quickly able to assess my look and my comfort zone. She then helped me find clothes that are fashionable and consistent with who I am. I know we found some pieces that I treasure and I know that getting dressed each day will be so much easier

Mary

I cannot say enough about how helpful Ali was in getting not just my closet, but my life, organized. As a working mother of twin toddlers, the task of organizing my closet loomed over me with such overwhelming dimensions it seemed I would never get out from under. Time is such a precious thing and knowing that Ali was coming to help me focus on the task at hand was HUGE! Cleaning out my closet helped me get a handle on some of the chaos in my bedroom and makes getting ready for work in the...

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

(617) 459-0472

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

Media: Contact Ali @

(617) 459-0472

[email protected]

FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.