617-851-3907 [email protected]

Boston’s Personal Shopper

Fashion Stylist and Founder, Right Up Your Ali
Welcome to Right Up Your Ali! I can’t wait to begin organizing YOUR closet and planning your perfect wardrobe! It is important to look at your existing wardrobe to determine which pieces are useful and effective and which pieces are under-utilized. I’ll help you decide what to keep, what pieces should go to consignment, what pieces should be donated etc. and then, assess what gaps need to be filled.

What is Right Up Your Ali?

Testimonials

Debra

You have another true fan and friend. Thanks to you, I love getting dressed in the morning and putting together new outfits. I really appreciate how you were able to sort through my closet, gently tell me what needed to go, what could stay and which staples were missing from my closet. I love the new skinny jeans and boots you suggested and again feel that every morning is an exciting opportunity to put together a new fashionable outfit. And quite honestly, I receive many compliments on my...

Roberta

One of the many things that I appreciate about working with Ali is that she pays attention to my likes, dislikes, and lifestyle. Ali's approach is not cookie-cutter; it is tailored to suit me. As a result of Ali's coaching, I have eliminated questionable items in my wardrobe and selectively added garments that make me feel and look great and that suit my personality and life.

Anu

We invited Ali as a birthday surprise for my wife. Ali did a great job getting my wife started right away, quickly going through her closets and then taking her on an "out-of-the-box" shopping experience at Natick Mall which was perfectly appropriate for her style, and not focused on brand names. She bought many things in two hours (whereas usually in three hours she purchases one thing) she would not have, and is looking at clothes in a new way ! We'll be calling her back to keep her wardrobe...

Nancy

I reached out to Ali via Thumbtack and she responded instantly. I had already read about her while Googling similar services in my area. So happy that she responded and we were able to connect. She came to my house promptly as scheduled, chatted with me for a bit as to what I hope to accomplish, my wardrobe style, etc and then she went to town on my closet. Knew exactly what to get rid of, what to consign, what to repair and what to keep. She organized everything, gave me styling tips and left...

Emily

I recently had the pleasure of spending two afternoons with Ali - one in front of my closet and the other in the Pru - and was so happy with the results. After going from the professional world to the playground with the arrival of two kids and riding a roller coaster of sizes during that transition, I felt like I had tons of clothes but never anything to wear. Ali helped me figure out how to focus my look and then took me on a shopping trip to address the gaps she'd identified in my closet....

Kim

Working with Ali was so great! I contacted Ali for help organizing my closet...creating some new outfits, getting rid of what I didn't need, and identifying what pieces I was missing. Ali takes the time to really understand what you are trying to accomplish and then makes you feel so comfortable! It was so much easier than I thought it would be and better yet, it was really fun. In the end not only do I have a super organized closet, but Ali also showed me lots of new outfit combos with what I...

Lisa

I have an enormous closet, stuffed with clothes, and yet somehow, I never seem to have anything to wear. I kept buying clothes and then wearing the same few outfits over and over again. Finally, I was never really sure what types of clothes looked best on me. Enter...Ali.... I was lucky to find Ali doing an online search. Within 3 hours together, I had tried on every single thing in my gigantic closet; Ali was decisive and knowledgeable about what worked and what didn't. She made me feel...

Amy

Ali was amazing to work with! In less than 2 hours she helped me go through everything in my closet -- recommending what should stay, helping me get rid of things I had been holding on to for way too long, and giving me great ideas about new pieces I should add and how I could combine things I already own in new ways. She made me feel totally at ease and really took the time to listen and understand what would be right for me. She has a fantastic eye and helped me answer questions that I had...

Karen

Ali is one of the best presents I got for myself! I am a shopaholic with obsessive compulsive disorder! Closets full of clothes, many with tags still on them, and clothes I had before my daughter was born (she is an adult now) in complete chaos. With all this shopping and clothes I could not part with - I often felt I never had anything to wear and panicked when it came to packing for a trip. I usually wore the same things all the time. Enter Ali! She made me feel immediately comfortable and...

Margaret

I met with Ali in my home to organize & shop in my own closet. I had work clothes, play clothes & dressy clothes all mixed in together. I had even forgotten about some of the clothes I own. It was a big help to have objective fashion advice on what to keep & what to get rid of. It made me feel great when Ali complimented some of my choices in clothes. I know I was getting an honest opinion when I asked- does this make me look fat??? or is it a keeper??? Isn't that the most...

What is a Personal Shopper?

What Do I Do?

I Upgrade Your Closet Inventory!

How often do you stand in front of your closet asking that question? Oh yes, that’s your closet. The one that’s full of clothes. The clock is ticking. And you have nothing to wear. So you pull something, anything, out, put it on, and perhaps you spend the rest of the day feeling just a little self conscious. Are these pants flattering? Do these things work together? Are they appropriate? Do they fit well? Are they too tight? Are they a little uncomfortable? Why, when you have a closet full of clothes, is it so difficult? And no matter how often you shop, no matter how much money you spend, why are you standing in front of your closet again wondering what to do?

I work closely with top retailers to find what is right for you and to get the right fit. Here is a sample of the services I offer. If there is something I didn’t cover, just ask!

About Ali

Ali Ehrlich is a Boston native who grew up in Chestnut Hill and attended Boston University. Known for her iconic style Ali launched her career at Bendel’s where she gained familiarity with the fashion world, spent more than 20 years curating wardrobes for men and women, and worked with some of the world’s premier designers including Chanel and Valentino. She is truly a Jane-of-all-trades when it comes to fashion, from celebrity styling and personal shopping to editorial features, there isn’t much that Ali has yet to do in the fashion world.

Service Menu

Find the best solution to fit your style, budget or existing wardrobe.

WARDROBE MAKEOVERS

CLOSET ORGANIZATION

PERSONAL SHOPPING

FASHION & IMAGE CONSULTING

Contact Ali Today

            617-851-39071-3907

[email protected]


Ali in the News

Ali Ehrlich is a native Bostonian and has spent nearly two decades curating wardrobes for Massachusetts men and women, working for premier designers such as Chanel, and Valentino. Ali is also well known within the fashion community locally. So, it is no surprise that she is very popular within the local style scene and media.

Ali works with stylists and associates at all of the local boutiques and department stores. Because of her relationships with them, she always has knowledge of what is available and where to find the best of current styles and sought after sizes.

Ali is well-known and active in the Boston community, a frequent attendee of art gallery openings, charitable events and galas. Because of her involvement, she knows what will work for your day-to-day style as well as your special events: weddings, barmitzvahs or galas. Ali is an expert who can review your current wardrobe, make suggestions about what you no longer need and how to supplement your wardrobe to make the most of what you already have. She can shop with you or for you and save you from those costly purchases that hang in your closets with the price tags still on.

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FASHION & IMAGE CONSULTING

Signature Style Session

Call this the most efficient, educational and enjoyable shopping experience of your life. Spend an afternoon trying on items and exploring new looks from multiple retail locations. Everything is pre-selected for you. No combing through racks, no digging. Discover the best colors, cuts, and styles for your body shape, personality and lifestyle.

Travel Styling

Whether you’re traveling for business or pleasure, let’s combine the most versatile pieces of your wardrobe to create perfect looks for every day of your trip. Don’t take too much and don’t get stuck with nothing to wear. We can document your outfits in photos before you pack, so you can leave town feeling confident, savvy and relaxed.